Thursday, November 29, 2007

Sony Announces Two High-End, Extremely Expensive Large-Venue Digital Projectors

Although most people associate projectors with either home entertainment systems or business presentations nowadays, the truth of the matter is that they have a far wider range of purposes, including here large-venue projections. And that's exactly the particular market segment Sony's latest announcement refers to, as the company has just informed us of the release of two high-end large venue projectors, which deliver some pretty interesting features, although at very hefty price tags.

The new VPL-FW300L (7,000 lumens) and the VPL-FH300L (6,000 lumens) projector models are designed to deliver high-quality images while in the same room as the audience, which makes them a good solution for smaller auditoriums, large classrooms and meeting rooms, museum exhibits, event centers,
ballrooms and movie theaters.

The VPL-FW300L projector has a WXGA+ resolution of 1366 x 800, while the VPL-FH300L unit delivers resolution of 2048 x 1080. Both models are housed in the same chassis and share the same type of lenses, lamps and filters as well as the same connections and network functions. The projectors also feature Sony’s BrightEra imaging technology, which is based on an inorganic substrate and alignment layer to produce a stronger bonding of molecules. This makes the panel more resistant to damage from UV energy while allowing for an increased aperture ratio.

The Sony VPL-FH300L projector - mounted on the ceiling

The projectors’ innovative round design also includes large-diameter fans and high-flow cooling air ductwork that lets the projector run cool while fan noise is decreased. Moreover, users have a choice of five different standard lenses for excellent placement flexibility, and both models have a locking bayonet mount mechanism for easy lens changes.

Both models use dual 275W lamps, while their opposing design configuration allows for projector tilting for mirror or other uses. The lamps have an expected life of 1500 (high) or 2500 (standard) hours. This use of low wattage lamps saves energy and running costs, which in turn helps the projector run cooler and quieter when compared with other offerings. Moreover, the projectors’ control panels are located on the sides for easy installation and maintenance. Cable management is simpler, with routing channels carrying cabling to the mounting point. Both projectors are also compatible with cable-hiding mounting systems.

"There’s no ‘one size fits all’ option for large-venue projection needs," said John Kaloukian, director of Sony Electronics’ professional display group. "For example, museums are featuring more full HD content in their exhibits and need HD capable projectors that show this footage quietly and effectively. Conversely, more movie theaters are incorporating pre-show content, including local advertisements and regional promotions, and they’re turning to LCD projectors that offer the necessary brightness, color accuracy and widescreen capabilities to fill a multiplex screen."

The Sony VPL-FH300L projector

The new VPL-FW300L and VPL-FH300L large-venue projectors from Sony will retail for around $27,000 and $40,000, respectively, which are some pretty consistent price tags, but we must not forget the fact that these projectors are targeting mostly customers for whom these sums are not that extraordinary.

No comments: